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Opinion

BESTSELLER: “KILLING SACRED COWS”

Sandwiched between the latest “Twilight” vampire book and Obama-bashing tome on Amazon.com is the No. 11 ranked “Killing Sacred Cows,” financial advice by entrepreneur Gunderson. It’s full of nontraditional ideas that will give most retirement planners aneurysms. He says not to invest in a 401(k), calling it an “accumulation” that serves the financial industry more than your own happiness. You should concentrate less on saving money than making more, and you should take cash out of your 401(k) and use it for your “Soul Purpose.” That many people’s Soul Purpose is a money-losing business that will leave them eating cans of beans without the safety net of a retirement fund is left unmentioned.

Killing Sacred Cows

Overcoming the Financial Myths That Are Destroying Your Prosperity

by Garrett B. Gunderson

Greenleaf Book Group