Coke plans Chinese-language Lin ads at MSG
Coca-Cola wants a piece of Linsanity.
Knicks fans will soon see Coke ads in Chinese on the rotating courtside signs at Madison Square Garden.
The ads could go up as early as next week, and the beverage giant also is considering putting up Mandarin ads in the arena’s concourses.
Coke is still working on exactly what the ads will look like, but the company said its products will be the subject of them, not Lin.