SoulCycle will be swapping out Smartwater for Fiji Water, the costly beverage of choice for scenesters.
SoulCycle’s yet to announce how much it will sell its new water for — which typically goes for about $3 a bottle — until this summer when it makes the change. But the new partnership has already drawn eye rolls on social media.
“How could SoulCycle switch to Fiji gross,” wrote one Twitter user.
And fitness fans don’t know how to handle the change.
“I’ve been riding for 5 years so get weird about change at what feels like home,” another wrote. “I expected [SoulCycle’s] own branded water before Fiji’s.”
Meanwhile, some riders would rather just drink from the water fountain — for free.
“I still drink mine from the tap, rather spend my bucks on other liquids,” one user tweeted.