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Business

Kim Kardashian’s private equity firm SKKY raises fraction of $1B goal

By
Shannon Thaler
Published April 25, 2024, 12:03 p.m. ET

Kim Kardashian’s private equity firm SKKY Partners has struggled to land funding — raising just a fraction of its $1 billion goal, according to a federal securities filings.

The reality TV star-turned-mogul — who launched the private equity firm with former Carlyle Group executive Jay Sammons more than a year ago.– has scored just $121 million in capital commitments as of late March, the filings show.

Kim Kardashian and Jay Sammons posing together for a picture to introduce their private equity firm, SKKY Partners
SKKY Partners — founded by Kim Kardashian and former Carlyle Group exec Jay Sammons in 2022 — has reportedly raised just 6% of its lofty $1 billion goal as of late March. SKKY Partners

That included nearly $80 million structured as a special purpose vehicle for a minority investment in Truff, a maker of truffle-infused hot sauces that is said to have been valued at around $250 million, Axios reported.

It’s unclear what companies have dished out dough to SKKY, which has been officially raising money via rolling closes as of March 2023 without a formal end date on the first-time funding round, according to Axios.

Anonymous sources told Axios that SKKY potentially raised more than the $121 million reported in the federal securities filing, though the Boston-based firm remains far from its fundraising goals.

Photo illustration of SKKY Partners logo displayed on a smartphone screen
Roughly $80 million of the $121 million in commitments in SKKY has been structured as a SPAC for a minority investment in Truff, a truffle-infused hot sauce-maker. SOPA Images/LightRocket via Getty Images

Representatives for SKKY did not immediately respond to The Post’s request for comment.

During its pre-marketing stages, SKKY reportedly had its sights set on investing in consumer and media companies.

Many onlookers anticipated that those companies would be brands promoted by Kardashian, however, the 43-year-old made it clear that her role will be more of a traditional private equity adviser rather than a brand ambassador, according to Axios.

Kim Kardashian
Kardashian also owns the multi-billion dollar company Skims. SKKY Partners/Instagram

Kardashian — whose stake in SKKY is partially held by a vehicle called Favorite Daughter Inc. — has set the firm up with a strong team, though investors can’t do much until they have more money to work with, Axios reported.

In August, for example, Kardashian — who also owns $4 billion shape-wear brand Skims — hired former Apple retail boss Angela Ahrendts to server as SKKY’s senior operating adviser.

In the role, 63-year-old Ahrendts is focused on on making investments across consumer products, e-commerce, media and entertainment.

“As we continue to expand SKKY Partners and focus on identifying strategic investment opportunities for the firm, it was the perfect time to have Angela join us,” Kardashian said in a statement on the hire at the time, after SKKY first launched in late 2022.